Tuesday, May 11, 2010

Kotaku: Rape Case

http://kotaku.com/5536141/gamestop-employee-loses-his-job-over-rape-game-[update]

Definitely an awkward article to read

Kotaku: Designer Glasses and Dorks

http://kotaku.com/5535338/designer-glasses-help-lower-the-3d-dork-factor?skyline=true&s=i

Apparently, the people in this photo don't like dorks. Come on now. Really? Those glasses look like they're from the 1980s

Kotaku: Natal

http://kotaku.com/5535918/microsoft-saudi-arabia-dates-project-natal?skyline=true&s=i

I can't wait for Natal from Microsoft to come out.

Kotaku: Women Soldiers

http://kotaku.com/5488592/why-modern-video-game-armies-lack-female-troops

Apparently girls not appearing as soldiers has something to do with technology. I thought it would have been sexism :)

Kotaku: Stupid Games

http://kotaku.com/5535475/i-3-stupid-games?skyline=true&s=i

I <3 stupid games as well :)

Kotaku: Counter Strike

http://kotaku.com/5536413/counter+strike-source-gets-extensive-update-new-beta

Counter Strike got an extensive update to its beta. Good. Counter Strike is an awesome game and I enjoy playing it.

Kotaku: Mushroom Kingdom

http://kotaku.com/5536411/the-mushroom-kingdom-our-closest-relatives-our-deadliest-enemies

Apparently we have more in common with the Mushroom Kingdom than we previously though :)

Kotaku: Initial D

http://kotaku.com/5530769/the-king-of-the-downhill-drift-is-back-initial-d

This article is about the Anime Racing movie Initial D. I thought it was interesting article

Kotaku: Lost

http://kotaku.com/5536348/the-fake-video-games-of-lost

This article makes fun of the TV show Lost, by pitting the characters in a button-mashing contest just like Mortal Kombat. I thought this article was pretty funny. It kind of reminded me of Game Zombie's Button Mashers, with the character layout

Tuesday, April 27, 2010

Blog 10: The Last Hurrah

Coming into this class, I didn’t know what to expect. I wasn’t sure what the goals of the course would be. But now that I’m through the class, I really enjoyed my experience.

I learned how to blog and to use Twitter in this class, and I plan on using both of these experiences throughout my career. Both of these assignments apply to what I’m going to be doing in the future. As a journalist, I’m going to be using both Twitter and blogging in my line of work.

I do wish we had done a little more work with Linkedin. I thought those projects were a little rushed, and I felt as though I didn’t get the most I could have gotten out of this site. I don’t really have any other assignments I wished were covered. Since I didn’t really have any expectations for this course coming in, I can’t really think of anything I would have wanted to be included in this course.

I think my favorite assignment was the social media analysis paper. The topic I chose was Rage Against the Machine for Christmas Number One. I liked this assignment the most because not only was the campaign to get the song “Killing in the Name” by RATM the number one single in the U.K., but they are also one of my favorite bands.

I definitely liked Kelly Ambrose’s blog the best. I thought she had some of the best posts out of everyone in the class. I especially like her social media analysis paper on the campaign that Hanson ran. I think it’s very funny that Hanson is her favorite band.

Our Facebook page: http://www.facebook.com/home.php?#!/pages/Royal-Purple-Advertising/359435116713?ref=ts

Monday, April 26, 2010

Blog 6: What Happens in Vegas Stays on Facebook

On March 9, Katie Felten of Patient Care and Emily Lenard of Wired Wisconsin visited the UW-Whitewater campus to give a lecture entitled "What Happens in Vegas Stays on Facebook."

The purpose of the lecture was to teach students they must be mindful of how they use social media.

Lenard gets paid to be on Facebook. She gave a tutorial on how to use Facebook. She told students that they aren't entitled to give out personal information to employers. Anything that we want to stay private, we are able to do so by barring people from looking at some information in our profile.

I thought the information she gave in her lecture was very informative. The main point she made was that you must take into account this statement before you post anything or get tagged in any photo on Facebook: “would my Grandma be okay with it?”

And that makes so much sense. If you’re not doing things on Facebook that wouldn’t be acceptable by everyone’s standards, then why should you do it?

Felten gave a talk about Linkedin, which was founded in 2003. She said that Linkedin is more professional than Facebook. The goal of Linkedin is to show your whole presence in your respective field.

Felten said recommendations are important. “Not only do you think you’re great, but other people think you’re great as well,” said Felten.

I thought her talk kind of dragged on, and it was very hard for me to keep my attention focused on her.

Overall though, both speakers presented important ideas about how you should not give away too much information about yourself over social media.

Sunday, April 11, 2010

Kotaku- Action sports game commentary

http://kotaku.com/5514192/taking-games-commentary-beyond-repeat-performances

This basically sums up the entire problem I have with sport video games. The commentary can be the same and repetitious. It's actually great to see EA and 2K Sports doing things to try to fix this problem. I played Madden 1992 and laughed at how repeated each line in the game was. Even newer games such as Madden 2008 have had this problem of too many repeated lines.

Kotaku- The biggest break up in video game history

http://kotaku.com/5513756/the-biggest-break-up-in-video-game-history?skyline=true&s=i

This post kind of amuses me. The actions taken by these two men had no negative effect on Activision, as they still produced one the best and best-selling video games of all time.

Frankly, they probably have no leverage to be able to win this lawsuit again st them. Insubordination and a refusal to obey orders are two things that are hard to prove, so I say good luck to Activision

Tuesday, March 9, 2010

Blog Post Number 6

The issue over social media sites and the changing times can be noted through this event. A woman in Minnesota was upset over a trip to an Evergreen Entertainment movie theatre. They did not take credit at the theatre, the ATM did not have any money in it, and the movie this woman was trying to go see was interrupted by staff who were trying to figure out if people had snuck into the theatre. When she sent an email to the company, she received an extremely vulgar response from their vice president. He used several explicit words in this email and gave her the message that if she didn't like their service, too bad. He then sent a follow-up email to her trying to cover his tracks.

The woman making the complaint in this instance was yes, being somewhat rude in the way she went about it. But she was definitely in the right for the problems she had with the movie theatre. It's the 21st century. If you're a large corporation who has businesses in three states, then you must be up to the times with the technology you use. And the woman was well within her rights to start a boycott. The First Amendment of our Constitution would support her.

This is also a great way to use Facebook. Facebook is one of the best ways today to campaign against organizations. If Mark Zuckerburg were to see this, an I'm certain he has, he would smile and nod his head. People are using his site for what it is intended for: networking.

Tuesday, March 2, 2010

Blog post #5

I found that attending the BMA Lightning Round Interview Event was extremely beneficial. Not only did I get a lot of valuable experience about my resume and my web presence, but it helped to foster some relationships and strengthen the confidence I have in myself.

What impressed me the most was the professionalism everyone displayed at the event. It felt great to be in an atmosphere away from the college setting that felt like a real-world experience. I was also impressed with the knowledge the professionals had about my field. Being a journalism student, I was one of the few from my major to attend. I found it very impressive that the professionals understood what it takes to be a journalist these days. They helped to educate me on some of the hardships I might face and that was very important to me.

I learned many valuable things about my resume. I was told having a coversheet was very good, but the list of my skills and my work experience needed help. I was very grateful that I received help on this.

I also learned I have great communication skills. Everyone I talked to said I presented myself very well. I was able to come up with thoughts and words very quickly and I think that helped the overall impression I made on people. I also learned that you always must dress to impress. I came in what I thought was "business casual" while everyone else came with formal dress wear on. I will never again come to an interview the way I looked on Tuesday.

I met some very interesting people while I was there. One of the professionals who interviewed me, Tim Meffert, was a graduate from UW-Whitewater. He works for Proforma and was a great person to talk to and asked me some very interesting questions. I met Dean Stier from National Business Furniture who handled himself very professional and gave me some good tips about my resume. Tom Trittler from Blue Horse Inc. was another great person to meet.

http://www.bluehorseinc.com/

http://www.nationalbusinessfurniture.com/

http://www.proformasolutions.com/

http://www.bma-milwaukee.org/

Wednesday, February 24, 2010

Multimedia Writing: Blog 4

http://mashable.com/2010/01/26/security-flaws-internet-explorer/

The first article is about the flaws that have been found in Microsoft's Internet Explorer. What's funny about this article is how Microsoft played it off as though nothing went wrong. I am amused by this because it is another example of why Firefox and Chrome have overtaken Explorer as the best web browser.

http://mashable.com/2009/12/20/rage-against-the-machine-christmas/

I searched for a while to find this and finally found it. This was the topic of my social media case analysis paper.In early December, Jon and Tracy Morter of the United Kingdom began a Facebook campaign designed to make the song "Killing in the Name" by RATM the number one single in the U.K. for Christmas. After the group had gained nearly 750,000 members, the band spoke about the campaign and gave their support for it. Well, the campaign succeeded and "killing in the Name" outsold X-Factor winner Joe McEdlerry's single "The Climb" by nearly 50,000 copies. It was announced the winner on Dec. 20. Facebook is shown to be a rising force in society from the results of this campaign.

http://mashable.com/2010/01/09/social-media-connect-entrepreneurs/

I thought this article collaborated with what I experienced at BMA Milwaukee last night. Basically the article is a guide to how you can get connected to other people in your field through the use of social media sites such as Facebook and Twitter.It shows an importance and value in connecting through social media, which is one of the things expressed to me at BMA.

Thursday, February 11, 2010

Rage Against the Machine for Christmas Number One

Rage Against the Machine.

It's a name and a band that has been associated with socialism, anarchy, and a very left side look at the political scene in America. Well, in early December 2009, despite having been more than a year removed from their last tour and 17 years since their first album, Rage Against the Machine began making headlines again. Except this time, it was from outside parties who had no association with the band.

In early December, Jon and Tracy Morter of the United Kingdom began a Facebook campaign designed to make the song "Killing in the Name" by RATM the number one single in the U.K. for Christmas. For the five previous years, the Christmas charts had been dominated by Simon Cowell's show X Factor.

The campaign took on a very anti-corporate feel, and got the support of many celebrities across the world. Paul McCartney, who had appeared on X Factor with the finalists, even gave his support for the campaign.

After the group had gained nearly 750,000 members, the band spoke about the campaign and gave their support for it. Lead singer Zack De La Rocha said on BBC Radio DEc. 18th, "I think it would be a wonderful statement. The kids all over the U.K. have responded to this incredible Internet campaign. I think people would love to hear, a song that reflects some of the tensions that they're experiencing in their daily lives."

The campaign also took on another element as it became a way to donate to charity. The proceeds the band made from the sales were donated to the homeless charity Shelter, and group members were also encouraged to donate. Over $150,000 has been donated to Shelter.

Well, the campaign succeeded and "killing in the Name" outsold X-Factor winner Joe McEdlerry's single "The Climb" by nearly 50,000 copies. It was announced the winner on Dec. 20.

Not only was this a victory for good music over bad, but it was also a reminder of the weight social media carries. The group currently holds 980,000 members, which was about around what it had when it was named the winner. That is an astonishing number of people in any Facebook group, especially one which was only formed two months ago.

Furthermore, I think this also shows a shift in the pop music culture. It shows that people do not want to be force-fed their music anymore, especially songs which are re-made and were done better by the original maker (Miley Cyrus was the first to sing "The Climb"). And why not choose a song which defines a "I won't do what you tell me" attitude?

Here are some links to the news stories:

http://www.thesun.co.uk/sol/homepage/showbiz/bizarre/2777954/Rage-Against-The-Machine-guitarist-Tom-Morello-has-urged-music-fans-to-make-history-by-stopping-X-Factor-claiming-the-Christmas-No1-spot.html

http://www.guardian.co.uk/music/2009/dec/20/rage-against-machine-christmas-number-1

http://www.nme.com/blog/index.php?blog=10&p=7742&more=1

A link to the Facebook group: http://www.facebook.com/group.php?gid=2228594104

Also, a performance by the band on BBC Radio, where they prove that they won't do what anyone tells them to do: http://www.youtube.com/watch?v=SfZGUdcBBLc

Thursday, February 4, 2010

You Make My Dreams Come True

http://www.youtube.com/watch?v=T7TI-AJi2O8

http://www.youtube.com/watch?v=2bAWFWG8eYw&feature=related

http://www.msnbc.msn.com/id/34511834/ns/technology_and_science-tech_and_gadgets/

This is definitely one of the coolest videos on the Internet and on Youtube. The kid who produced this video said in an interview that it took him forever to try to learn how to sing the song backwards. This vid took about 9 run-throughs to get it exactly right, and thank goodness they did get it right, because this thing is awesome. Enjoy!

Wednesday, February 3, 2010

Kotaku Feb. 5

http://kotaku.com/5463030/patrick-stewart-is-afraid-to-open-his-video-games

Apparently Patrick Stewart is afraid of his video games and won't open them.....didn't know that a disc could be scary.

Sunday, January 31, 2010

Blog Number 2: The Smith's

http://www.rollingstone.com/rockdaily/index.php/2010/01/11/group-hopes-to-make-the-smiths-how-soon-is-now-number-one/

This Facebook campaign arises from a previous campaign in which two Brits planned on making the song "Killing in the Name," by the band Rage Against the Machine, the number one Christmas single in thew U.K. Well, they succeeded in the campaign and "Killing in the Name" was the number one single in Great Britain, beating out Simon Cowell's show, "The X Factor," which normally takes the number one Christmas single. Now, the same type of Facebook campaign is taking place again. The latest campaign is in celebration of the 25th anniversary of the album "Meat is Murder" by the U.K. band The Smiths. This group wants to make The Smiths' single “How Soon is Now?” the number one single in the U.K. for the week of Feb. 7-13. They currently have about 12,000 people in the group on Facebook, which doesn't even come close to the amount of people who were in the group for Rage Against the Machine. At it's peak, the group supporting “Killing in the Name” had nearly one million people in it. Now this tactic is being tried again on Facebook. This a great display of the wonders that social media gives us. The “Killing in the Name” group not only helped RATM fans talk about the band and interact with each other, but it also gave them a chance to see the band play live again. When Rage's song reached number one, they decided they were going to play a free concert in the U.K. Fans of The Smiths are hoping the same thing will happen with their band. The Smiths haven't played together since 1987, so this is a great way to get the bands who you want to see back together. We will most likely see more of this in the future.

Tuesday, January 26, 2010

Bella De Soto

This is the weirdest Website I have ever encountered. I'm not even sure what the heck this is for. It's just a mass of photos, videos, and text that has just been thrown together onto a page. It's also one of the biggest web sites I've ever seen at 503 mb. I've been looking at this website for about 30 minutes now and I still can't decide what its true purpose is. Everything is wrong about Bella De Soto's web site.

http://www.belladesoto.us/

Sunday, January 24, 2010

Ray Kurzweil

http://www.ted.com/index.php/talks/ray_kurzweil_on_how_technology_will_transform_us.html

It's amazing to think that technology such as artificial intelligence will one day be upon us. And it will be upon us sooner rather than later. Plus, nanotechnology is something I didn't even know existed. All of the different ways we will one day be able to treat diseases is fascinating.

I thought the neatest technology Kurzweil featured in his lecture was the cell phone translator. That would make talking in between different nationalities so much easier. I hope that technology is able to develop and every cell phone user may some day have it.

Who I am

My name is Matt Gardner and I am a junior at UW-Whitewater. I was born in West Allis, WI, and I have lived there in the same house my entire life. I am a print journalism major and a multimedia minor. I was originally a speech minor but switched to multimedia because I felt it was more applicable with today's journalism standards. I am the Opinion Editor for the Royal Purple here on campus. Through my nearly two years with the Royal Purple, I have found that being a journalist is a very stressful job, but it is something that I'm more than willing to deal with. In the future, I hope to be writing sports for a magazine, website, or newspaper. Sports has been the biggest part of my life since I can remember, and it's the area of mass media I am most familiar with. My dream job would be working for either Sports Illustrated or ESPN. I played four sports in high school, football, basketball, baseball and track, although football is my favorite. If I had to choose any sport to cover, I would definitely choose football since it was the sport I grew up with. I am a huge Packers fan, and I would die to see them win another Super Bowl. On another note, I am also a very avid runner who has tried out for the track team at UW-Whitewater (unfortunately I didn't make it, despite running a 4:38 mile). I love to be in shape and one day hope to run in The Boston Marathon.