http://www.rollingstone.com/rockdaily/index.php/2010/01/11/group-hopes-to-make-the-smiths-how-soon-is-now-number-one/
This Facebook campaign arises from a previous campaign in which two Brits planned on making the song "Killing in the Name," by the band Rage Against the Machine, the number one Christmas single in thew U.K. Well, they succeeded in the campaign and "Killing in the Name" was the number one single in Great Britain, beating out Simon Cowell's show, "The X Factor," which normally takes the number one Christmas single. Now, the same type of Facebook campaign is taking place again. The latest campaign is in celebration of the 25th anniversary of the album "Meat is Murder" by the U.K. band The Smiths. This group wants to make The Smiths' single “How Soon is Now?” the number one single in the U.K. for the week of Feb. 7-13. They currently have about 12,000 people in the group on Facebook, which doesn't even come close to the amount of people who were in the group for Rage Against the Machine. At it's peak, the group supporting “Killing in the Name” had nearly one million people in it. Now this tactic is being tried again on Facebook. This a great display of the wonders that social media gives us. The “Killing in the Name” group not only helped RATM fans talk about the band and interact with each other, but it also gave them a chance to see the band play live again. When Rage's song reached number one, they decided they were going to play a free concert in the U.K. Fans of The Smiths are hoping the same thing will happen with their band. The Smiths haven't played together since 1987, so this is a great way to get the bands who you want to see back together. We will most likely see more of this in the future.
Sunday, January 31, 2010
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This is a really good example of the power of the social media. It's really cool that RATM decided to play a free concert for all their fans in the U.K. who supported them and their Facebook campaign.
ReplyDeleteI think it's funny that Simon Cowell's show usually holds the number one spot. For some reason this doesn't surprise me.